Low confidence
Jan 26, 2024
Salesforce
−700 ~700 (≈1% of workforce)
Attribution · verbatim quote
“Quote unavailable for the January 2024 layoff specifically. Benioff later (2025) said: 'AI is doing 30 to 50 percent of the work at Salesforce now.'”
— Marc Benioff (ceo)
Summary
Salesforce cut ~700 roles in January 2024, primarily in sales and marketing. The announcement itself did not name AI; CEO Marc Benioff later acknowledged in 2025 that AI agents were doing 30–50% of the company's work, recontextualising 2024 cuts as an early step toward AI-driven role consolidation.
Evidence notes
- · January 2024 announcement was framed as efficiency, not AI replacement.
- · Marked low confidence: AI link is retrospective, not contemporaneous.